Community Empowerment Strategy towards a Sustainable Rural Community-based Tourısm Village

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Irwan , Andi Agustang , Arlin Adam , Ambo Upe

Abstract

This study aims to analyze the potential of Bira Village to become a Sustainable Rural Community Based Tourism based on the implementation of the concept of community empowerment. This research was conducted at the Panrangluhung tourist attraction, Bira Village, Bonto Bahari District, Bulukumba Regency. The research method used is a qualitative case study type. Research informants were determined purposively consisting of village heads, Village Representative Board, community leaders, religious leaders, women leaders, youth leaders, village communities, sub-district government officials, and district tourism officials. Data were analyzed using qualitative data analysis. The sociological perspective used is applied sociology, which is the concept of community empowerment. The results showed that the community empowerment model could be implemented in this village to support the realization of Bira Village as a Sustainable Rural Community Based Tourism (SRCBT). This concept is the integration of the concept of tourism villages, community-based tourism, and sustainable tourism within one boundary of Sustainable Rural Community Based Tourism. This research also complements the concept of village tourism elements, namely the willingness of local communities to make their area a Sustainable Rural Community Based Tourism. community-based tourism and sustainable tourism within one boundary of Sustainable Rural Community Based Tourism. This research also complements the concept of village tourism elements, namely the willingness of local communities to make their area a Sustainable Rural Community Based Tourism. community-based tourism and sustainable tourism within one boundary of Sustainable Rural Community Based Tourism. This research also complements the concept of village tourism elements, namely the willingness of local communities to make their area a Sustainable Rural Community Based Tourism.

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